Course Description

Our courses are designed to offer flexibility and convenience, catering to different learning preferences. Choose the option that best fits your schedule and learning style:

Course Options:

✔ Online (Flexible Learning) – $49

• Study at your own pace with flexible online access.
• Ideal for those who prefer self-paced learning.

✔ Face-to-Face (In-Person) – $99

• Attend a 1 Full Day session or 2 Evening Classes for interactive learning.
• Get hands-on experience and engage with instructors directly.

Includes:

🏆 “Award” – Certificate of Participation (Non-Accredited).

Your brand speaks for your company and its products and/or services. In today’s online-focused world, it’s important that your brand has a definitive, consistent, and responsive presence.

Whether you’re looking to build a brand from scratch, or strengthen an existing brand, this course will help you build a brand using social media. We’ll cover how to build a social media strategy, identify social media platforms that fit your brand, craft strong messages that will engage your audience, and evaluate and revise your strategy.

What Will Students Learn?

• Define terms related to social media branding
• Create a strategy for your social media brand
• Describe various social media platforms and identify what platforms fit your brand
• Communicate effectively over social media
• Deal with negative feedback and criticism
• Create a social media playbook to guide brand ambassadors
• Evaluate your brand strength and revise your strategy

What Topics are Covered?

• Defining the Terms
• Building Your Social Media Branding Strategy
• Identifying Your Social Media Audience
• The Key Social Media Platforms
• Creating Brand-Focused Messages
• Building Customer Trust
• Developing a Communication Strategy
• Reviewing and Revising